Blogs for the 'Niche Marketing' Category

How To Use Testimonials To Drive Sales

September 28th, 2011

Dear Reader,

The most gifted salesperson can go on and on extolling many benefits of his or her product, but at some point (usually very often) somebody will ask: Where’s the proof?

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Why People Are Buying Permanent Life Insurance: Tax-Free Withdrawal Benefits

September 1st, 2011

Why People Are Buying Permanent Life Insurance: Tax-Free Withdrawal Benefits

Managing Editor John McCarthy takes a look at why people rarely talk about the secondary benefits of buying life insurance, and why secondary benefits are nearly as important as permanent life insurance.

As they say in the movie, “The first rule of Fight Club is that you don’t talk about Fight Club.”

As far as life insurance goes, there seems to be a keep-hush attitude toward the secondary benefits of buying permanent life insurance.

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How To Raise Yourself From Failure To Success…With Drip Marketing: Part 2

April 26th, 2010

Obviously, you must stay in touch with the people with whom you already do business. Not only do you want their referrals, but you want them to become long-term clients. Here are two great ways to ensure that happens. In How to Raise Yourself from Failure to Success with Drp Marketing: Part 1, we handed out tips for personalized approaches.

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How To Raise Yourself From Failure To Success…With Drip Marketing: Part 1

April 26th, 2010

Obviously, you must stay in touch with the people with whom you already do business. Not only do you want their referrals, but you want them to become long-term clients. Here are two great ways to ensure that happens.

Read the rest of this entry »


Is This The Most Powerful Prospecting Tool On Earth?

April 11th, 2010

“What someone else says about you is a thousand
times more powerful than anything you say about yourself.”

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How To Increase The Effectiveness Of Your Lead Generation By 93% Or More

January 14th, 2010

Whether you are generating leads offline or online, this strategy can literally make or break the profitability of your lead generation efforts.

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